Whether you are kicking off a new marketing campaign, launching a new product or service, or even onboarding new employees, there’s one thing you can count on to help you achieve your goals: corporate swag. Swag items can help ease the tension of any situation, breaking the ice and making interactions feel more familiar. Best of all, they can be customized to suit your needs and create a welcoming atmosphere that resonates with your target audience. This blog will help you discover the best swag items to reach your objectives so you can make a lasting impression on your audience.
If you want to create a memorable experience for your customers or employees, Giftpack’s company branded swag solutions can help you reach your goals. Our customizable corporate swag packs make it easy to create a unique and cohesive gift that any recipient would be excited to receive.
What is a Company Swag?
In the corporate world, swag refers to branded merchandise or promotional items that a company customizes with its:
• Logo
• Slogan
• Other branding elements
These items are often given away or sold to promote the brand, celebrate an event, or support a cause. Think of things like:
• T-shirts
• Hats
• Pens
• Tote bags
• Water bottles
Everyday items that carry your brand’s identity wherever they go.
Corporate Swag is Gifting with a Purpose
The corporate gifting market is huge and growing rapidly. In 2023, it was valued at around $80.66 billion and is expected to more than double by 2032, reaching $183.49 billion.
This growth reflects the increasing emphasis on building strong business relationships through thoughtful gifting. Companies are now focusing on personalized and meaningful gifts that resonate with recipients and reflect the company’s values, making swag not just a promotional tool but a key part of corporate strategy.
Related Reading
• Company Swag Ideas • Promotional Marketing • Conference Swag • Best Promotional Products • Event Marketing Strategies • Cheap Swag Ideas • Giveaway Ideas For Events • Marketing Products For Small Business • Swag Items For Employees
What is the Benefit of Swag?
Swag, or promotional products, make excellent tools for improving brand visibility, employee morale, and more. Company swag plays many roles at work, even if you have remote employees. For example, consider handing out branded t-shirts or other apparel as part of your employee recognition program to create a fun office environment.
You want to encourage employees to get involved in volunteer activities. In either case, you'll be showing off your brand while helping to foster a sense of community among your team members. Here are a few additional benefits of company swag:
Boost Your Brand Visibility
Customized swag acts as mobile advertisements, extending a brand's reach beyond traditional marketing channels. Whether worn, used, or displayed, branded merchandise attracts attention and sparks conversations, increasing brand visibility organically.
Enhance Engagement With Swag
Offering personalized swag creates opportunities for meaningful interactions with customers, employees, and partners. Whether distributed at events, included in promotional campaigns, or given as corporate gifts, customized merchandise encourages engagement and fosters a sense of community.
Create Memorable Impressions
Thoughtfully designed swag makes a lasting impression. When recipients receive a high-quality, personalized item, they associate the brand with excellence and attention to detail. This positive perception translates into increased brand recall and customer loyalty.
Enjoy Cost-Effective Marketing
Customized swag offers an excellent return on investment (ROI). Compared to traditional advertising methods, such as TV commercials or print ads, branded merchandise provides long-term exposure at a fraction of the cost. The perceived value of personalized gifts often outweighs their production expenses.
Use Swag for Versatile Branding
From trade shows and conferences to employee onboarding kits and customer appreciation gifts, customized swag can be tailored to various occasions and objectives. Its adaptability allows brands to take control of their messaging and design, aligning them with specific campaigns or target demographics.
Increase Marketing and Visibility
When used publicly, swag increases brand visibility and can spark conversations about the company. According to a recent ASI’s Ad Impressions Study, promotional products are Americans’ favorite form of advertising. No wonder brands are lining up to create useful and stunning promotional products.
What Swag Do People Actually Like?
Regarding swag, people are looking for items that feel personal, useful, and aligned with their lifestyle. No one wants something they’ll just toss in a drawer and forget about. The best swag tends to fall into a few key categories that excite people to receive and use it.
The Practical Factor
There’s practicality. People love swag that they can incorporate into their everyday life, whether it’s something they’ll use at work, while traveling, or even at home. Practical items stick around longer because they serve a real purpose.
The Feel-Good Factor
There’s the feel-good factor. Items that spark a sense of personal enjoyment, creativity, or even wellness can resonate. Whether it helps them relax, stay motivated, or have fun, swag that feels thoughtful and tailored to personal experiences leaves a lasting impression.
The Trendy Factor
Swag that reflects the latest trends or technology can be a huge hit. People appreciate items that make them feel up-to-date or connected to modern innovations. If something feels fresh, high-quality, or cutting-edge, they’re more likely to engage with it and associate positive feelings with your brand.
Giftpack Can Help You Find the Best Swag Items
When choosing swag, it’s all about giving people something they’ll want to use, enjoy, or show off something that aligns with their daily lives and makes them feel like it was designed with them in mind. At Giftpack, our driving force is to simplify the corporate gifting process while maximizing the impact of each gift. We use our custom AI algorithm to create highly customized scenario swag box options for you. We deliver globally and have an extremely user-friendly platform. We curate the most fitting gifts from a vast catalog of over 3.5 million products worldwide (which is ever-increasing).
By carefully considering an individual's basic demographics, preferences, social media activity, and digital footprint, we tailor each gift selection process regardless if the recipient is an employee, a customer, a VIP client, a friend, or a family member. With a wide range of locally and globally sourced gifts, we ensure that personalized gifting is accessible and achievable on a large scale, delivering meaningful connections across the globe.
Try Giftpack's client gifting service for free today.
Is Swag Still Popular?
Promotional products are a $25 billion industry, showing how effectively swag spreads brand awareness. It’s cost-efficient compared to other marketing strategies, and here's a fun stat: 89% of people can recall the brand on a promotional item they got even two years later. That’s pretty impressive staying power!
Swag Is Back in Style: Demand Is on the Rise
With in-person events and conferences making a strong comeback post-pandemic, swag has surged in popularity. 40% of baby boomers and 60% of Gen X and Millennials attended more events in 2023 than the previous year, meaning companies ramping up on creative giveaways to leave a lasting impression.
Swag Isn’t Just for Customers: Employees Love It Too
Companies recognize the value of swag in building a positive workplace culture. Branded merchandise helps employees feel appreciated and connected to the company’s mission. Offering personalized or choose-your-own swag options is becoming more popular to boost morale.
Swag Isn’t What It Used to Be: The Focus Is on Quality
Gone are the days of generic branded mugs and t-shirts. There’s a bigger focus on stylish, high-quality merchandise that reflects a brand’s identity while being made from sustainable materials. People are more eco-conscious and expect swag to keep up with that trend.
100 Best Company Swag Items For Employees And Customers
1. Custom USB Drives
These are essential for storing and transferring digital files. Custom USB drives with your logo serve as practical gifts that recipients can use to store important documents or presentations.
They’re highly functional and ensure your brand remains visible whenever someone plugs them into their computer or other devices. They also make excellent giveaways at conferences or trade shows where digital content is frequently exchanged.
2. Branded Power Banks
Branded power banks are precious in an age where staying connected is crucial. These portable chargers can keep devices powered up during travel or busy days.
Offering a power bank with your logo solves a common problem while promoting your brand. Power banks are particularly appreciated at tech events or among professionals who rely on their devices throughout the day.
3. Wireless Earbuds
As technology advances, wireless earbuds have become a sought-after promotional item. They offer convenience and high-quality sound, making them a hit with tech enthusiasts and everyday users. With your logo on these earbuds, you’re associating your brand with modern, innovative solutions, and recipients will likely use them frequently, keeping your brand in their ears.
4. Smartphone Wallets
These handy accessories attach to the back of a phone and offer storage for cards and cash. They’re perfect for people who prefer to carry less or want a convenient way to keep essentials close. Customizing smartphone wallets with your logo ensures your brand is always visible and easily accessible, merging practicality with visibility.
5. Bluetooth Speakers
Portable Bluetooth speakers are famous for delivering high-quality sound on the go. They’re great for picnics, parties, or relaxing at home.
A branded Bluetooth speaker will be a much-appreciated gift that keeps your brand associated with fun and entertainment. It’s a product that will likely be used frequently, ensuring repeated brand exposure.
6. Custom PopSockets
PopSockets enhance smartphone usability by providing a better grip and serving as a stand. These small, affordable items are easy to distribute and offer significant brand visibility. Custom PopSockets are a practical choice that recipients will use regularly, reminding them constantly of your brand.
7. Eco-Friendly Water Bottles
Reusable water bottles are an excellent way to promote sustainability. Customizing these bottles with your brand’s logo helps you align with eco-conscious values and provides a practical tool that recipients will use daily. These bottles are perfect for events, giveaways, or as part of a sustainability campaign, reinforcing your commitment to environmental responsibility.
8. Stylish Tumblers
Tumblers are versatile drinkware items that keep beverages hot or cold for extended periods. With your branding on a tumbler, you offer recipients a high-quality item perfect for their daily commute or office use. They’re practical, appreciated, and provide excellent visibility for your brand.
9. Custom Coffee Mugs
Coffee mugs are a classic promotional item. They’re used daily in homes and offices, making them a great choice for consistent brand exposure. Customizing mugs with your logo creates a lasting impression whenever someone enjoys their coffee or tea, ensuring your brand remains visible in their daily routine.
10. Reusable Straws
These straws are part of the growing trend towards sustainability. Custom reusable straws can help reduce single-use plastic waste and show that your brand is environmentally conscious. They’re a practical item that’s easy to carry and use, promoting your brand in a positive and eco-friendly way.
11. Bamboo Utensils
Bamboo utensils offer a sustainable alternative to plastic cutlery. Customizing these utensils with your logo helps promote your brand’s commitment to environmental responsibility. They’re perfect for eco-friendly campaigns or as part of a gift set for customers who appreciate sustainable products.
12. Canvas Tote Bags
Tote bags are versatile practical, and have a large surface area for your branding. They’re ideal for shopping, daily use, or carrying personal items. By offering branded tote bags, you provide a functional gift that will be used repeatedly, giving your brand continuous visibility in various settings.
13. Branded Backpacks
Backpacks are useful for carrying books, laptops, or daily essentials. Customizing backpacks with your logo provides a high-visibility promotional item used frequently by students, professionals, and travelers. They’re practical, durable, and offer a large space for your brand’s message.
14. Custom Beach Towels
Ideal for summer promotions, beach towels are large, eye-catching items that provide excellent visibility for your brand. They’re perfect for:
• Beach outings
• Pool parties
• Travel
By giving away branded beach towels, you ensure your logo is prominently displayed in a fun and practical way.
15. Printed Umbrellas
Umbrellas are practical gifts that are especially useful in rainy weather. A branded umbrella offers excellent visibility while keeping recipients dry, turning a rainy day into a branding opportunity. Custom umbrellas are a thoughtful gift that will be appreciated and used when needed.
16. Sports Water Bottles
Designed for athletes and fitness enthusiasts, sports water bottles are durable and practical. Customizing these bottles with your logo makes them a great choice for fitness-related events, gym promotions, or sports teams. They’re a functional gift that supports an active lifestyle while promoting your brand.
17. Personalized T-Shirts
T-shirts are a staple in promotional marketing. They’re versatile, widely appreciated, and provide broad brand exposure.
Customizing T-shirts with your logo makes them ideal for events, giveaways, or as part of a team uniform. They offer a casual yet effective way to showcase your brand.
18. Custom Hats
Hats, whether caps or beanies offer a practical way to promote your brand. They’re perfect for outdoor events, sports activities, or casual wear. By branding hats, you create a wearable item that provides high visibility and serves as a functional accessory.
19. Branded Sunglasses
Sunglasses are perfect for summer events and outdoor promotions. They offer protection from the sun and style, making them a desirable promotional item. Customizing sunglasses with your logo ensures your brand is visible during sunny days and outdoor activities.
20. Custom Notebook Journals
Notebooks and journals are valuable for professionals and students alike. Customizing these with your logo provides a practical and elegant promotional item for note-taking, planning, or journaling. They offer a touch of sophistication while keeping your brand visible.
21. Eco-Friendly Notebooks
Made from recycled materials, eco-friendly notebooks align with sustainability goals. Customizing these notebooks with your logo demonstrates your brand’s environmental commitment. They’re a thoughtful choice for promoting your brand in an eco-conscious manner.
22. Stylish Desk Accessories
Mouse pads, desk organizers, and pen holders enhance office environments. Customizing these accessories with your logo provides functional and stylish promotional items that keep your brand visible on desks and workspaces.
23. Custom Pens
Pens are practical and always needed. Customizing them with your logo ensures your brand is visible whenever someone writes. Pens are a classic promotional item that provides consistent brand exposure through everyday use.
24. High-Quality Writing Instruments
Luxurious pens offer a premium touch and convey a sense of sophistication. Customizing high-quality pens with your logo aligns your brand with quality and elegance, making them a desirable gift for clients, partners, or high-profile events.
25. Personalized Calendars
Calendars keep your brand visible throughout the year. Customizing calendars with your logo ensures that your brand is present on desks or walls, providing continuous visibility and reminders of your brand’s message.
26. Desk Clocks
Desk clocks are functional and stylish office accessories. Customizing desk clocks with your logo offers a practical gift that enhances office environments while keeping your brand visible.
27. Custom Magnets
Magnets are small, affordable, and effective for brand visibility. Customizing magnets with your logo makes them a practical choice for fridges or other metal surfaces, subtly providing constant brand exposure.
28. Portable Hand Warmers
Ideal for colder climates, portable hand warmers provide warmth and comfort. Customizing these with your logo ensures that your brand is associated with practical and thoughtful gifts that recipients will appreciate in chilly weather.
29. Custom Blankets
Blankets are cozy and practical items for home or office use. Customizing blankets with your logo provides a warm and comfortable gift that keeps your brand visible in a relaxed setting.
30. Branded Lunch Boxes
Lunch boxes are practical for work or school lunches. Customizing lunch boxes with your logo ensures your brand is visible during meal breaks and provides a functional item that recipients will use regularly.
31. Customized Pill Boxes
Ideal for health-conscious individuals, customized pill boxes offer a practical solution for organizing daily medications or vitamins. Featuring your brand’s logo, these items provide ongoing visibility while serving a valuable function. They’re especially useful for wellness promotions or health-related events.
32. Portable Fans
Portable fans are handy for staying cool during warm months and are a practical promotional item for summer events, outdoor activities, or any situation where comfort is key. Customizing these fans with your logo ensures that your brand is associated with convenience and relief from the heat.
33. Branded First Aid Kits
Practical and thoughtful, branded first aid kits are essential for minor emergencies. Customizing these kits with your logo shows that your brand cares about the well-being of its audience, making them ideal for health fairs, safety campaigns, or as part of a broader wellness initiative.
34. Custom Keychains
Small yet practical, custom keychains keep your brand within easy reach. They’re versatile and affordable, making them perfect for mass distribution. Keychains are a popular choice for events, trade shows, or as part of a customer appreciation program.
35. Multi-Tool Gadgets
Handy tools with multiple functions are appreciated for their versatility and practicality. Customizing multi-tool gadgets with your brand ensures that recipients will use them frequently, whether for DIY projects or everyday tasks, keeping your brand visible in a functional way.
36. Personalized Flashlights
Personalized flashlights are helpful and practical for emergencies. They are a valuable promotional item for safety-conscious consumers. They provide a reliable light source during power outages or outdoor activities and constantly remind you of your brand.
37. Branded Koozies
Branded koozies are fun and functional promotional items that keep beverages cold at parties and events. They’re trendy for outdoor gatherings, sporting events, and festivals, giving your brand visibility in a relaxed setting.
38. Custom Lip Balms
Great for personal care and on-the-go use, custom lip balms are practical items that recipients will use regularly. Branding lip balms with your logo ensures that your brand is associated with everyday comfort and care, providing consistent exposure.
39. Eco-Friendly Tote Bags
Made from recycled or sustainable materials, eco-friendly tote bags align with environmental values. Customizing these bags with your logo demonstrates your commitment to sustainability and provides a practical, reusable item for carrying groceries, books, or other essentials.
40. Personalized Phone Cases
Personalized phone cases are functional and stylish. They protect phones while promoting your brand. They offer a high-visibility canvas for your logo and will likely be used daily, ensuring ongoing brand exposure.
41. Custom Socks
Unique and eye-catching custom socks offer a fun way to showcase your brand. They’re perfect for creating memorable promotions or as part of a themed giveaway. Custom socks provide comfort and style, making them stand out in your promotional strategy.
42. Branded Stress Balls
Branded stress balls are practical and engaging, great for relieving stress. They’re popular in office settings, trade shows, or stress relief campaigns. Custom stress balls keep your brand in view while providing a useful tool for relaxation.
43. Custom Hand Sanitizers
Essential for hygiene and health, custom hand sanitizers are particularly relevant in today’s health-conscious environment. They’re practical items that can be used frequently, making them a valuable addition to any promotional campaign focused on wellness.
44. Branded Flash Drives
Handy for data storage and transfer, branded flash drives are practical gifts that provide valuable functionality. They’re ideal for tech events, conferences, or as part of a corporate giveaway, ensuring your brand is associated with technology and efficiency.
45. Custom Lanyards
Custom lanyards are functional and versatile, perfect for holding IDs and keys. They’re commonly used at conferences, trade shows, and events, providing your brand visibility while keeping essential items easily accessible.
46. Branded Power Strips
Branded power strips help manage multiple electronic devices for office or home use. Customizing power strips with your logo offers a practical solution that tech-savvy individuals appreciate and ensures ongoing brand exposure.
47. Personalized Mouse Pads
Practical for computer users, personalized mouse pads provide a functional surface for daily computer use. Customizing these with your logo makes your brand visible on desks and workstations, making them a practical choice for office environments.
48. Custom Air Fresheners
Custom air fresheners are practical and pleasant promotional items that keep cars or homes smelling fresh. They provide a subtle but effective way to promote your brand, especially in settings where fresh scents are appreciated.
49. Branded Tote Bags
Versatile and practical, branded tote bags are ideal for groceries, books, or daily essentials. They offer a large surface for your logo and are frequently used, ensuring your brand is prominently displayed in various settings.
50. Custom Phone Chargers
Custom phone chargers are valuable and practical promotional items that power devices up. They’re ideal for tech enthusiasts and professionals, providing a functional gift that ensures your brand is associated with convenience and connectivity.
51. Personalized Travel Mugs
Ideal for commuters and travelers, personalized travel mugs offer convenience for enjoying beverages. Customizing these mugs with your logo ensures your brand is visible during daily commutes or travel, providing a practical and stylish promotional item.
52. Custom Gym Bags
Great for fitness enthusiasts, custom gym bags are practical for carrying workout gear and essentials. Branding gym bags provides visibility in a fitness context and aligns your brand with an active and healthy lifestyle.
53. Branded Journals
Branded journals are high-quality notebooks for professionals ideal for note-taking, planning, or journaling. Customizing journals with your logo offers a sophisticated promotional item that’s appreciated in professional and academic settings.
54. Custom Coasters
Custom coasters are useful and decorative for home or office. They protect surfaces while showcasing your brand. They’re practical items that provide ongoing visibility in settings where beverages are enjoyed, making them a thoughtful and functional promotional gift.
55. Personalized Sunglass Holders
Handy for keeping sunglasses safe, personalized sunglass holders offer a practical solution for protecting eyewear. Customizing these holders with your logo ensures that your brand is associated with style and care, making them a useful accessory for outdoor activities.
56. Custom Key Holders
Custom key holders are useful for organizing keys and provide a practical way to keep keys accessible and organized. Customizing these with your logo offers a functional item that’s used frequently, ensuring ongoing brand exposure.
57. Branded Travel Accessories
Items like luggage tags and passport holders are practical for travelers. Customizing these with your logo makes your brand visible during travel and provides useful tools for organizing important documents.
58. Custom Hand Fans
Great for staying cool at events, custom hand fans offer a practical solution for warm weather. Branding these fans ensures that your logo is visible while providing relief from the heat, making them a popular choice for outdoor promotions.
59. Personalized Seat Cushions
Comfortable and practical for long events, personalized seat cushions provide added comfort while promoting your brand. Customizing these cushions ensures that your brand is associated with comfort and care, making them a thoughtful promotional gift.
60. Branded Candle Sets
Branded candle sets are elegant promotional items that create a pleasant atmosphere by bringing ambiance with custom scents. Customizing candles with your logo offers a sophisticated gift that enhances home decor and provides a lasting impression of your brand.
61. Custom Puzzle Sets
Custom puzzle sets are engaging and fun for all ages and provide a unique promotional item that combines entertainment with branding. Each puzzle piece can feature your logo or message, creating an interactive experience that keeps your brand at the top of your mind. They’re ideal for family-friendly events, educational promotions, or a unique giveaway encouraging engagement.
62. Branded Sticky Notes
Branded sticky notes are practical promotional items used daily in offices and homes for quick notes and reminders. They offer a versatile canvas for your logo and message, providing ongoing visibility and a useful purpose for jotting down important information.
63. Custom Portable Speakers
Compact and useful for music on the go, custom portable speakers are a modern promotional item that appeals to tech-savvy individuals. They provide high-quality sound in a portable format, ensuring your brand is associated with entertainment and convenience. They are ideal for:
• Tech events
• Music festivals
64. Personalized Golf Balls
Ideal for golf enthusiasts and events, personalized golf balls offer a practical gift that’s appreciated on the golf course. Customizing golf balls with your logo ensures that your brand is visible during play, making them a great choice for sports events, tournaments, or as part of a premium giveaway.
65. Custom Tool Kits
Handy for DIY enthusiasts and home repairs, custom tool kits combine practical functionality with your branding. They often include essential tools for various tasks, making them a valuable promotional item that associates your brand with reliability and preparedness. They are ideal for trade shows, home improvement promotions, or as a useful giveaway.
66. Branded Ziplock Bags
Branded Ziplock bags offer a practical solution for keeping items fresh and organized. They are useful for food storage and travel and can be customized with your logo, ensuring your brand is visible in everyday use. This makes them a great choice for food, travel, or organization promotions.
67. Custom Key Chains with Multi-Tools
Functional and practical, custom key chains with multi-tools combine utility with branding. These key chains often include small tools like screwdrivers or bottle openers, providing a versatile, valuable item in various situations. They’re ideal for trade shows, automotive promotions, or as part of a practical giveaway.
68. Branded Mini Fans
Portable cooling solutions for hot days, branded mini fans offer relief from the heat while showcasing your brand. They’re instrumental at outdoor events, summer promotions, or as a refreshing giveaway that provides comfort and visibility.
69. Custom Activity Books
Fun and engaging for children, custom activity books offer a creative way to promote your brand. They often include puzzles, coloring pages, and games, making them ideal for:
• Family-oriented events
• Educational promotions
• As part of a giveaway targeting younger audiences
70. Personalized Beach Balls
Great for summer promotions and events, personalized beach balls are a fun and vibrant way to showcase your brand. They’re ideal for outdoor activities, beach events, or as part of a summer-themed giveaway, providing a playful and memorable promotional item.
71. Custom Thermometers
Custom thermometers are useful for health and safety and are a practical item appreciated in medical or wellness contexts. Customizing thermometers with your logo ensures your brand is associated with health awareness and safety, making them ideal for health-related promotions or giveaways.
72. Branded Travel Sets
Branded travel sets, which include eye masks and neck pillows, offer comfort and convenience for travelers. Customizing these items with your logo ensures that your brand is visible during travel, making them an excellent choice for travel-related promotions, airlines, or as part of a premium giveaway.
73. Custom Bluetooth Trackers
Handy for finding lost items, custom Bluetooth trackers offer a practical solution for keeping track of keys, wallets, or other valuables. They provide a modern and helpful item with your branding, making them ideal for tech promotions, travel giveaways, or a convenience-focused campaign.
74. Personalized Playing Cards
Fun and interactive, personalized playing cards offer a versatile promotional item that can be used for games or entertainment. Customizing the deck with your logo ensures that your brand is visible during leisure activities, making it a great choice for events, casinos, or as a unique giveaway.
75. Branded Reusable Shopping Bags
Practical, eco-friendly, branded reusable shopping bags offer a sustainable solution for carrying groceries or other items. Customizing these bags with your logo aligns your brand with environmental consciousness while providing a useful item that’s frequently used.
76. Custom Wallets
Stylish and useful for everyday use, custom wallets offer a practical promotional item that’s appreciated for its functionality. Customizing wallets with your logo ensures that your brand is associated with style and practicality, making them ideal for business promotions, giveaways, or as part of a high-end gift set.
77. Personalized Aprons
Great for cooking enthusiasts and events, personalized aprons offer a practical and stylish promotional item. Customizing aprons with your logo ensures your brand is visible in the kitchen, making them ideal for culinary events, cooking classes, or as part of a food-related giveaway.
78. Branded Yoga Mats
Branded yoga mats are ideal for fitness and wellness promotions and offer a practical item for exercise enthusiasts. Customizing these mats with your logo ensures that your brand is associated with health and wellness, making them a great choice for fitness events, gyms, or as part of a wellness-focused campaign.
79. Custom Beach Chairs
Perfect for outdoor events and promotions, custom beach chairs provide comfort and visibility at the beach or other outdoor settings. Customizing these chairs with your logo ensures your brand is prominently displayed during leisure activities, making them a great choice for summer promotions or beach events.
80. Personalized Water Bottles with Built-in Fruit Infusers
For healthy hydration, personalized water bottles with built-in fruit infusers offer a practical and stylish way to promote your brand. Customizing these bottles with your logo ensures that your brand is associated with health and wellness, making them ideal for fitness promotions, health fairs, or as part of a wellness-focused giveaway.
81. Custom Phone Stands
Handy for keeping devices visible and accessible, custom phone stands offer a practical promotional item for tech enthusiasts. Customizing these stands with your logo ensures your brand is visible during daily use, making them ideal for tech events, office promotions, or as part of a modern giveaway.
82. Blue Light Glasses
Blue light glasses could be a lifesaver for employees who stare at screens all day. These block out irritating blue light from screens and can reduce eye strain.
83. Thick Throw Blanket
A thick, warm blanket is almost always welcome for cold areas. Just ensure the blanket isn’t a thin, flimsy thing that doesn’t do much.
84. Upcycled Goods
Collaborate with artists who can transform waste materials into unique swag items, from desk organizers to art pieces.
85. Solar Lanterns
Solar lanterns can symbolize your company’s innovative and eco-friendly approach. They are also practical for camping trips or emergency kits.
86. Star Maps
Offer customized star maps that mark employees' significant company dates or personal milestones, connecting them to the cosmos.
87. Retro Fanny Packs
Make a comeback with retro fanny packs with a modern twist, sporting your company’s logo for outings and events.
88. Organizational Packing Cubes
Packing cubes with your company’s brand can help travelers stay organized, taking your brand global.
89. Reusable Coffee Sleeves
Reusable coffee sleeves keep beverages warm and hands cool. Customizing them with your logo adds a practical touch to coffee breaks and reinforces your brand’s commitment to sustainability.
90. Custom Travel Organizers
Custom travel organizers help organize travel documents and accessories. They’re practical for frequent travelers and offer space for your branding.
91. Branded Car Chargers
Branded car chargers ensure devices stay powered on the go. They’re practical and appreciated for their convenience and functionality.
92. Branded Eco-Friendly Utensil Sets
Branded eco-friendly utensil sets promote sustainability while providing a practical gift. Customizing them with your logo reinforces your brand’s commitment to the environment.
93. Custom Magnets
Custom magnets, designed with fun or useful information, are perfect for sticking on fridges or filing cabinets. They keep your brand visible in everyday spaces.
94. Coasters
Custom coasters protect surfaces and are often used in home and office settings. They provide a practical, everyday use for your brand.
95. Fitness Bands
Fitness bands are great for health-conscious individuals. Branded versions can promote your company while helping users track their fitness goals.
96. Golf Balls with Logo
Golf balls are a classic swag item for corporate events or golf enthusiasts. Custom logos make them a practical and memorable gift for clients or employees.
97. Personalized Travel Pillows
Personalized travel pillows offer comfort during travel. Custom designs make them a thoughtful and practical gift for frequent flyers.
98. Custom Wine Opener Sets
Custom wine opener sets are a sophisticated gift for clients or employees. They offer elegance and can be branded with your company’s logo.
99. Stylish Travel Totes
Stylish travel totes are practical for carrying essentials during trips. Customizing them with your logo ensures your brand is visible while on the go.
100. Custom Safety Kits
Custom safety kits are practical for various situations. They can include items like first aid supplies and emergency tools branded with your company’s logo.
What is the Best Swag for a Conference?
1. Branded Reusable Water Bottles
Eco-friendly and highly practical, attendees will use these long after the event.
2. Custom Tote Bags
Perfect for carrying other swag and essentials during the conference, plus they’re a walking billboard for your brand.
3. Portable Phone Chargers
It is a lifesaver at any event, especially when people’s phones are constantly running low.
4. Wireless Earbuds
A high-end swag item that will leave a lasting impression. Great for travel and commutes.
5. Eco-Friendly Notebooks
Stylish and useful for jotting down notes during presentations or meetings.
6. Custom Socks
Fun and quirky, branded socks are a unique item people will wear.
7. Reusable Silicone Straws
Small, eco-friendly, and easy to carry around. Plus, they align with sustainability trends.
8. Blue Light Blocking Glasses
With more screen time than ever, these glasses are a thoughtful and trendy item.
9. Branded Face Masks
Still relevant post-pandemic, especially in large group settings like conferences.
10. Desk Plants
A small succulent or plant is a refreshing and unique item that can brighten up attendees’ workspaces.
11. Custom USB Drives
Still useful for quick data transfers and storing important files, even in the cloud age.
12. Branded Hoodies
Comfortable and stylish, a hoodie will be cherished by attendees long after the conference ends.
13. Collapsible Travel Mugs
Practical and space-saving, these mugs are ideal for people on the go.
14. Custom Phone Wallets
This small item is convenient for holding credit cards and IDs and is great for everyday use.
15. Touch Screen Gloves
For colder climates, these gloves allow users to keep using their devices without freezing their hands.
16. Branded Power Banks
Another phone-saving item is power banks, which will be much appreciated by attendees whose phones are always running low.
17. Laptop Sleeves
Stylish and functional, a branded laptop sleeve adds a layer of protection and brand exposure.
18. Custom PopSockets
These phone grips are fun, inexpensive, and highly practical for securely holding phones.
19. Mini Hand Sanitizers
A conference is essential, especially with health and hygiene in mind.
20. Branded Umbrellas
It is a practical item that stands out, especially when the weather takes a turn.
21. Stainless Steel Straws
A more durable alternative to silicone straws, these are perfect for sustainability-conscious attendees.
22. Customized Keychains
A small but effective brand reminder that attendees will carry with them daily.
23. Branded Yoga Mats
Encourage wellness and relaxation with a custom-branded yoga mat.
24. Wireless Charging Pads
A sleek, modern item that will be used on desks everywhere.
25. Noise-Cancelling Headphones
Noise-canceling headphones are a fantastic giveaway for a high-end, luxurious swag option.
26. Screen Cleaners
Small, simple, but very useful perfect for cleaning phones, tablets, or laptops on the go.
27. Branded Water-Resistant Pouches
Great for keeping essentials like phones or wallets dry at outdoor events or in bad weather.
28. Custom Pins
Pins are a fun way to add flair to the conference's jackets, bags, or even lanyards.
29. Customized Lanyards
It's a conference staple, but you can make yours stand out with unique designs or colors.
30. Portable Coffee Makers
A small, portable coffee maker will be the perfect travel companion for coffee lovers.
31. Custom Playing Cards
A fun and interactive swag item that attendees can use to relax or play games with friends.
32. Branded Notepads
Simple, classic, and always useful at a conference for quick note-taking.
33. Wireless Bluetooth Speakers
A fun and useful item for personal or outdoor events, branded Bluetooth speakers are sure to be a hit.
34. Custom Stress Balls
With so much going on at conferences, a stress-relief item like a branded stress ball can be practical and fun.
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What To Consider In A Company Swag Idea
Quality Is King: Why the Best Swag Items Must Be High Quality
Quality is crucial when picking out swag. The promotional products you choose should reflect the quality and excellence of your brand. Selecting a cheap, poorly made item can hurt your reputation.
Well-made products showcase your commitment to excellence and leave a lasting impression on recipients. 72% of people say a brand's reputation is tied to the quality of its promotional items. A cool, well-designed swag makes people think positively about the company.
Relevance Rules: Choose Swag Items Your Audience Wants
Another vital factor to consider when selecting swag is relevance. Swag items that appeal to your target audience help make your brand more memorable and improve the overall perception of your company.
To ensure your swag is on target, consider your audience's:
• Demographics
• Interests
• Lifestyle
• Preferences
When swag resonates with recipients, they are more likely to use, keep, and share it, providing your brand with extended exposure and a wider reach.
Function Over Form: Practicality Is Key
Regarding corporate swag, it’s best to stick with practical items that offer utility and convenience. Whether it’s a versatile gadget, a useful tool, or a stylish accessory, prioritize functionality to ensure your swag becomes a go-to essential for recipients. The more they use it, the more exposure your brand gets.
Get Creative: Stand Out with Unique Swag Ideas
There’s a lot of competition out there, and your company needs to stand out. Think outside the box and choose swag items that captivate attention and spark excitement.
Get creative with unique designs, bold colors, and innovative customization options to make your swag stand out and leave a memorable impression.
Go Green: Choose Eco-Friendly Swag Options
Sustainable swag is not just a trend; it’s quickly becoming the standard. Demonstrate your commitment to environmental responsibility by selecting eco-friendly swag options.
Choose sustainable materials, recyclable packaging or products with minimal environmental impact to align with your company’s values and contribute to a greener future.
Vendors Matter: Team Up With the Right Company
Once you’ve determined how much you can spend and the rough amount of swag you’ll need, it’s time to start thinking about vendors. There are countless options for swag vendors, all offering different products at different price points and quality levels. With countless options on the market, Giftpack makes handling company swag super easy and practical.
Utilizing our custom AI algorithm, we create highly customized scenario swag box options for you. We deliver globally and have an extremely user-friendly platform. We curate the most fitting gifts from a vast catalog of over 3.5 million products worldwide (which is ever-increasing).
How To Order Company Swag For Your Employees & Clients
Budget: Establishing a Financial Framework for Your Swag Project
Ordering company swag can be a strategic move that adds significant value to your brand, but getting it right requires careful planning. Let’s break down the key considerations to ensure your swag project goes off without a hitch. Before diving into the fun part of designing your swag, you must clarify your budget. It’s easy to get carried away with cool ideas, but knowing how much you can spend is crucial. Some companies have a set budget for swag, either monthly or annually. If that’s the case for you, that would be fantastic, but don’t assume that the budget is free for all. It’s always smart to get explicit approval for your specific spending to avoid any unpleasant surprises later.
If your company doesn’t have an established budget, you’ll need to do a bit more legwork. Benchmarking against other expenses in your team’s budget, doing some online research, and asking around within your network can help you get a ballpark figure. Once you’ve got that estimate, run it by the decision-makers and get that all-important green light before placing any orders.
Quantity: How Much Swag Do You Need?
How much swag do you need? This depends mainly on your intended use. If the swag is meant for every employee, start with a headcount of your team or department. Don’t forget to account for new hires and have a few extras on hand for good measure. Timing plays a big role here as well.
You might need a one-time batch to order swag for a specific event. But you'll want to think ahead if you plan to distribute items over time, like giving branded water bottles to new hires. Estimate how many new hires you expect over the next several months or a year and order enough to cover that period.
Vendors: Finding the Best Swag Suppliers
Once your budget and quantity are set, it’s time to consider vendors. There’s no shortage of options, but they can vary significantly regarding product offerings, price, and quality.
Giftpack is a solid choice if you’re unsure where to start, especially if you’re looking for more personalized gifts that resonate with your recipients. Their AI feature helps tailor the swag to individual preferences, which can make a big difference in how well your gifts are received.
Lead Time: Don’t Get Caught in a Last-Minute Rush
Don’t overlook lead time, the time it takes for your swag to be produced and shipped. This is particularly important if you’re working with a deadline, like an upcoming conference or a holiday party.
Most vendors won’t be able to deliver in less than 5-10 business days, assuming everything goes smoothly. Plan and give yourself some extra buffer time to avoid any last-minute stress to account for potential delays.
Build A Meaningful Employee Recognition Program With Ease with Giftpack's Client Gifting Service
At Giftpack, our driving force is to simplify the corporate gifting process while maximizing the impact of each gift. Utilizing our custom AI algorithm, we create highly customized scenario swag box options for you. We deliver globally and have an extremely user-friendly platform. We curate the most fitting gifts from a vast catalog of over 3.5 million products worldwide (which is ever-increasing).
By carefully considering an individual's basic demographics, preferences, social media activity, and digital footprint, we tailor each gift selection process regardless of whether the recipient is an employee, a customer, a VIP client, a friend, or a family member. With a wide range of locally and globally sourced gifts, we ensure that personalized gifting is accessible and achievable on a large scale, delivering meaningful connections across the globe.
For free today, try Giftpack's client gifting service.
Related Reading
• Vistaprint Alternatives • Promotional Products Companies • Corporate Swag Vendors • Swagger Alternatives • Swagup Competitors • Zazzle Alternative • Custom Swag • Company Swag Store • Best Company Swag • Unique Swag Ideas • Swag Items for Events
Make your gifting efficient and improve employee attrition rates with Giftpack AI
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