Customer appreciation is essential of any successful business. You understand that nurturing relationships go beyond the closing table. What better way to express gratitude than with a thoughtful closing gift?
Let's explore an array of thoughtful and unique gifts that will be cherished long after the contracts are signed. Give your clients the ultimate gift of gratitude. In customer appreciation, closing gifts can go a long way in solidifying loyalty and future referrals. Finding the perfect closing gift can be tough. Consider partnering with Giftpack, a client gifting service that takes out of finding that unique gift. Gift a personalized closing gift that resonates with your clients. Let Giftpack help you level up your customer appreciation strategies.
Why Give Your Client A Closing Gift?
Real estate closing gifts are more than just a token of appreciation. Whether a Realtor closing gift, corporate gifts from a lender, or any other real estate business, these help build and maintain strong relationships with clients and show that you value their business.
Real Estate Closing Gifts Help Form a Long-Term Relationship
Buying or finding the perfect gift isn’t just about making them feel special; it can also go a long way for you as a real estate agent. The closing gift is likely your client's first housewarming gift, so you can make it memorable. It’s usually best to get them a personalized gift. That way, you’ll make a lasting impression they’ll remember for years.
Closing Gifts Remind Clients About Your Real Estate Business
They'll be reminded of your services if they think of you every time they use it or see it. That will keep you in the forefront of their mind the next time they need a real estate agent or know someone who does. If you master the art of gift-giving, you’re more likely to receive referrals from previous clients.
Real Estate Closing Gifts Attract Testimonials
A unique closing gift that catches your client’s eye will encourage them to leave a nice review or testimonial on your brokerage page, personal website, or social media page. That will also increase the number of inbound calls you get.
The main purpose of finding the perfect realtor closing gift is to connect with your client. Leaving the transaction personally lets them know you care and listen to their wants and needs. This unique closing gift should send the message that you are rooting for them in this next chapter of their lives, but it also reminds them that you were able to complete the job and bring them to a successful closing day.
When you connect with your client, the real estate referrals and reviews flow naturally. There is no need to push for it if your main focus is your client's happiness.
What Makes A Good Gift?
When choosing a closing gift for buyers, various factors must be considered to ensure the gift is thoughtful and personalized. A good closing gift resonates with the recipient and shows appreciation for their business. Factors such as age, interests, family, location, and personality are crucial in determining the most suitable closing gift for buyers.
Age
Age is a significant factor to consider when choosing a closing gift. Different age groups have varying preferences and capabilities. For instance, an older adult may not appreciate a gift that requires physical activity, while a younger buyer may enjoy a more dynamic gift. Understanding the buyer's age can help them select a gift that aligns with their preferences and lifestyle.
Interests
Buyers have diverse interests, and understanding these interests can help in selecting a personalized closing gift. Listening to buyers when they share their hobbies, passions, or goals can provide valuable insights into the type of gift that would resonate with them. For example, a buyer who enjoys music may appreciate a gift card to a local music store, while an adventurer buyer may prefer camping gear or hiking equipment.
Family
If the buyer has a family, it's thoughtful to consider gifts that involve the entire household. Family-friendly gifts like board games, movie night kits, or home improvement items can be a great way to show appreciation for the buyer's business while also considering their family's needs and interests.
Location
The location of the buyer's new home can also influence the choice of a closing gift. A gift that complements the new surroundings, such as a local art piece or a gift certificate to a nearby restaurant, can make the buyer feel more connected to their new community.
Personality
Tailoring the closing gift to match the buyer's personality can create a more meaningful and memorable experience. A serious buyer may appreciate a practical gift like a personalized home accessory. In contrast, a more joyous buyer may enjoy a humorous or quirky gift that reflects their sense of humor.
By considering these factors, real estate agents can select thoughtful, personalized, and memorable closing gifts that will leave a lasting impression on buyers and foster long-term relationships.
Personalized Gifting at Scale with AI and a Global Reach
At Giftpack, our driving force is to simplify the corporate gifting process while maximizing the impact of each gift. Utilizing our custom AI algorithm, we create highly customized scenario swag box options for you. We deliver globally and have an extremely user-friendly platform. We curate the most fitting gifts from a vast catalog of over 3.5 million products worldwide (which is ever-increasing).
By carefully considering an individual's basic demographics, preferences, social media activity, and digital footprint, we tailor each gift selection process regardless if the recipient is an employee, a customer, a VIP client, a friend, or a family member. With a wide range of locally and globally sourced gifts, we ensure that personalized gifting is accessible and achievable on a large scale, delivering meaningful connections across the globe.
Try Giftpack's client gifting service for free today.
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How Much Do Most Real Estate Agents Spend On Closing Gifts?
When deciding how much to spend on a closing gift for a buyer, you must consider various factors. The size of the real estate transaction, whether the client is a regular buyer or an investor, your budget, and your client's preferences, all play a role in determining the appropriate amount to spend. The general rule of thumb is to spend between one to five percent of your gross commission on a closing gift. This range ensures your gift is not perceived as meager or overly extravagant, balancing a meaningful gesture and financial responsibility.
Assessing your budget is essential to ensure your closing gift aligns with your financial capacity. Evaluate your financial resources carefully to find a meaningful gift that is within your means. By determining the appropriate amount to spend on a closing gift, you can show your client appreciation without overspending.
45 Practical And Memorable Closing Gifts For Buyers
1. A Robot Vacuum
A robot vacuum is an excellent closing gift for buyers. Not only is it functional, but it would also appeal to any tech enthusiast. This gift can make your client’s life easier by automating keeping their new home clean and tidy. With the chaos of moving and settling in, a robot vacuum can provide relief by taking care of one less task for them.
2. Free consultation with a local landscape designer
A consultation with a local landscape designer is a great closing gift for buyers looking to enhance their new home's curb appeal and value. Professional landscaping can drastically improve the look and feel of a property, making it more attractive and inviting. This gift can help your clients explore the options available to transform their outdoor space into a beautiful oasis they can enjoy for years.
3. Free consultation with a local interior designer
A consultation with a local interior designer is an invaluable gift for buyers who want to personalize and improve their new living space. Professional interior design can elevate a home's functionality, beauty, and resale value. By providing your clients with a consultation, you allow them to turn their new house into a dream home that reflects their style and preferences.
4. A meal kit subscription
A meal kit subscription is a thoughtful closing gift for busy buyers who may not have time to plan and prepare meals while moving and settling in. This gift can help your clients enjoy delicious and healthy meals without the stress of grocery shopping and meal planning. Giving them a meal kit subscription provides a convenient and practical solution to one of the challenges they may face during the transition period.
5. A gift certificate to a local restaurant
A gift certificate to a local restaurant is a classic closing gift that offers your clients the opportunity to explore and enjoy the culinary delights of their new neighborhood. This gift can help your clients discover new favorite dining spots and create lasting memories in their new community. Treating them to a meal at a local restaurant shows your appreciation and helping them feel welcomed and embraced by their new surroundings.
6. Local art and decor
Local art and decor are unique closing gifts that allow your clients to connect with the culture and creativity of their new area. Gifting them a piece of art or decor made by a local artist or manufacturer reminds them of their new home. This gift can help your clients appreciate the beauty and character of their surroundings and make them feel more connected to their new community.
7. A local experience
A local experience is an enriching closing gift that allows your clients to explore and immerse themselves in the attractions and events of their new city or town. Giving them a gift certificate to a local theater, museum, or recreation area encourages them to venture out and discover the wonders of their new realm. This gift can help clients create meaningful memories and connect with their new environment.
8. A local gym membership
A local gym membership is a practical closing gift for health-conscious buyers prioritizing fitness and well-being. This gift can help your clients stay active and maintain their physical health as they settle into their new home. By giving them a gym membership, you support their fitness goals and show that you care about their overall well-being and happiness.
9. A Paid Evening Out
Treating your clients to a paid night out is a generous closing gift that allows them to relax and unwind after the stress of buying and moving into their new home. This gift can give your clients a much-needed break and a chance to enjoy a special experience without worrying about the cost. By covering the expenses for a night out, you give your clients the gift of relaxation and enjoyment, showing them that you value their business and want them to feel appreciated and cared for.
10. A Wine Refrigerator
A wine refrigerator is a luxurious closing gift for clients who enjoy wine and entertaining guests. This gift can help your clients store and showcase their wine collection in style, adding a touch of elegance to their homes. A wine refrigerator gives them a high-end appliance that enhances their lifestyle and reflects your appreciation for their business.
11. Snow Blower
A snow blower is a practical closing gift for clients living in cold climates where snow removal is a regular chore. This gift can make your client's lives easier by helping them clear their driveways and walkways quickly and efficiently. By giving them a snow blower, you are providing a valuable tool to save them time and effort during the winter months, showing that you care about their comfort and convenience.
12. Cleaning Service
A professional cleaning service is a thoughtful closing gift to help clients settle into their new homes easily and comfortably. This gift can relieve moving stress by providing your clients with a fresh and clean living space. By arranging a cleaning service, you show your clients that you care about their well-being and want to support them during this transitional period.
13. Candles
Candles are a simple yet elegant closing gift that can create a warm and welcoming atmosphere in your clients' new home. This gift can help your clients relax and unwind after a long day of unpacking and organizing. By giving them candles, you provide a soothing and comforting ambiance that can make their new space feel more like home.
14. Cheeseboard
A cheeseboard is a sophisticated closing gift that can add a touch of elegance to your clients' entertaining setup. This gift is perfect for hosting gatherings and creating memorable experiences with family and friends. By gifting your clients with a cheeseboard, you are helping them create new traditions and lasting memories in their new home.
15. Smart Doorbell
A smart doorbell is a high-tech closing gift that can enhance your client's security and convenience. This innovative device allows homeowners to monitor their front door from anywhere, adding an extra layer of protection to their home. Giving them a smart doorbell gives your clients peace of mind and a sense of control over their living space.
16. Moving Service
A professional moving service is a practical closing gift that can make your clients' relocation process smoother and less stressful. This gift can save your clients time and energy by handling the logistics of their move. By hiring professional movers, you show your clients that you care about their comfort and convenience, cementing your reputation as a dedicated and reliable real estate professional.
17. Tickets to a local sports event
Tickets to a local sports event are a fun and exciting closing gift for sports-loving clients. This gift can help clients bond with their new community and experience the local team spirit firsthand. Giving them tickets to a sports event gives them a memorable and enjoyable outing that can make them feel more connected to their new neighborhood.
18. Charging Stand
A charging stand is a practical closing gift to help clients organize and charge their electronic devices. This gift can prevent clutter and keep their new home tidy and efficient. Giving them a charging stand gives your clients a useful and thoughtful item that can simplify their daily routine and improve their living space.
19. Coasters
Coasters are stylish and functional closing gifts that can protect your clients' furniture and add a decorative touch to their homes. This practical and aesthetically pleasing gift makes it a versatile and thoughtful choice for buyers. Gifting your clients with coasters shows that you pay attention to detail and care about their comfort and enjoyment in their new space.
20. High-quality Cookware
High-quality cookware is a fantastic closing gift for clients who love to cook and entertain. This gift can help your clients create delicious meals and enjoy culinary adventures in their new kitchen. By giving them cookware, you give your clients a valuable and practical item to enhance their cooking experience and make their new home feel warm and inviting.
21. Personalized Doormat
A personalized doormat is a fantastic closing gift for buyers. It's practical and thoughtful, adding a personal touch to their new home. A customized doormat can feature the buyer's family name, initials, or a warm greeting, making it a unique and memorable gift that sets the tone for their new beginning.
22. Smart Thermostat
A smart thermostat is a high-tech closing gift that offers buyers convenience and energy savings. By controlling heating and cooling remotely and programming schedules, a smart thermostat enhances comfort and saves money on utility bills. This practical gift helps buyers manage their home's temperature and energy consumption effortlessly.
23. Home Security System
Many homeowners prioritize home security. Providing a home security system as a closing gift shows buyers that you care about their safety and well-being. A security system offers the home peace of mind, protection, and added value. This generous gift demonstrates your commitment to your client's security and satisfaction.
24. Home Warranty
A home warranty is another practical closing gift that offers added protection to buyers. Home warranties cover repair or replacement costs for major systems and appliances in the home, providing buyers with peace of mind and financial security. This thoughtful gift ensures buyers feel confident and supported as they settle into their new home.
25. Custom Home Portrait
A custom home portrait is a unique and sentimental closing gift for buyers. Commissioning a local artist to create a beautiful painting or illustration of the buyer's new home captures a special memory and adds a personal touch to their living space. This thoughtful and creative gift celebrates the buyers' new home and creates a lasting memento of their real estate journey.
26. Herb Garden Kit
An herb garden kit is a thoughtful and practical closing gift that promotes sustainability and wellness. Providing buyers with a kit to grow fresh herbs at home encourages healthy cooking, adds greenery to their space, and enhances the ambiance of their kitchen. This eco-friendly gift supports buyers in their culinary endeavors and helps them create a vibrant and inviting home environment.
27. Subscription to a Home Cleaning Service
A subscription to a home cleaning service is a luxurious and time-saving closing gift for buyers. Professional cleaning services help buyers maintain a clean and organized home without the hassle of cleaning themselves. This gift lets buyers relax and enjoy their new space while ensuring their home stays pristine and welcoming.
28. Personalized Address Stamp
A personalized address stamp is a practical and stylish closing gift for buyers. A custom stamp adds a personal and professional touch to their mail and correspondence, featuring the buyer's name and new address. This thoughtful gift helps buyers showcase their unique identity and makes a lasting impression on their new home and community.
29. Smart Speaker
A smart speaker is a tech-savvy closing gift that enhances the functionality and entertainment in buyers' homes. Smart speakers like Amazon Echo or Google Home offer voice-controlled music, smart home integration, and virtual assistant features that streamline daily tasks and provide endless entertainment options. This innovative gift brings convenience and modernity to buyers' living spaces.
30. Personalized Recipe Book
A personalized recipe book is a creative and sentimental closing gift celebrating buyers' culinary interests and traditions. Curating a collection of family recipes, favorite dishes, or local specialties in a custom recipe book adds a personal and nostalgic touch to their home. This thoughtful gift honors buyers' heritage, culture, and love for cooking, creating a cherished keepsake for years.
31. Home Improvement Gift Card
A home improvement gift card is a practical and versatile closing gift for buyers. Whether buyers want to update decor, upgrade appliances, or tackle home improvement projects, a local home improvement store gift card gives them the flexibility and resources to enhance their living space. This valuable gift empowers buyers to personalize and improve their homes according to their preferences and needs.
32. Virtual Home Design Consultation
A virtual home design consultation is a convenient and informative closing gift for buyers who want to personalize and transform their new home. Offering buyers a virtual consultation with an interior designer or home stylist allows them to explore design ideas, get advice, and visualize home improvements remotely. This innovative gift helps buyers create a vision for their home and turn their design dreams into reality.
33. Home Organization Kit
A home organization kit is a practical and thoughtful closing gift that helps buyers declutter and streamline their living space. Providing buyers with storage solutions, organizing tools, and tips for maintaining an organized home promotes efficiency, comfort, and peace of mind. This useful gift supports buyers in creating a functional and harmonious environment in their new home.
34. Subscription to a Plant Delivery Service
A subscription to a plant delivery service is a unique and refreshing closing gift for buyers. Sending buyers a monthly delivery of beautiful, low-maintenance plants introduces greenery, color, and freshness into their homes. This gift promotes relaxation, creativity, and well-being, enhancing buyers' living environment and creating a peaceful oasis in their new space.
35. Personalized Family Portrait
A personalized family portrait is a heartfelt, timeless closing gift that captures buyers' special moments and relationships. Commissioning a local artist to create a custom portrait of the buyer's family adds warmth, personality, and nostalgia to their home decor. This meaningful gift celebrates buyers' unique bond and creates a cherished keepsake that symbolizes their new beginning.
36. Outdoor Entertaining Set
An outdoor entertaining set is a practical and stylish closing gift for buyers who enjoy hosting gatherings and events. Providing buyers with outdoor furniture, decor, or accessories for their patio, deck, or backyard enhances their outdoor living space and facilitates socializing and relaxation. This thoughtful gift encourages buyers to create memorable experiences and entertain guests in their new home.
37. Smart Home Starter Kit
A smart home starter kit is a cutting-edge closing gift that introduces buyers to the world of smart home technology. Including smart devices like lights, plugs, or cameras, a starter kit allows buyers to easily automate, control, and secure their home. This innovative gift enhances convenience, efficiency, and connectivity in buyers' living spaces, creating a modern and intelligent home environment.
38. Personalized Welcome Sign
A personalized welcome sign is a charming and inviting closing gift for buyers. Featuring the buyer's name, family initial, or a warm greeting, a custom sign adds a personal and decorative touch to their home's entryway. This thoughtful gift sets a welcoming tone, greets visitors, and showcases buyers' unique style and identity, creating a warm and hospitable atmosphere in their new home.
39. Wine Tasting Experience
A wine-tasting experience is a sophisticated and enjoyable closing gift for buyers who appreciate fine wines and culinary experiences. Offering buyers a private or group wine-tasting session at a local vineyard, winery, or wine bar allows them to explore, savor, and enjoy different wines in a relaxed and social setting. This elegant gift promotes relaxation, indulgence, and cultural enrichment, providing buyers with a memorable and delightful experience.
40. Custom Housewarming Basket
A custom housewarming basket is a thoughtful and personalized closing gift that welcomes buyers to their new home. Curating a selection of gourmet snacks, beverages, home essentials, and personalized items in a decorative basket or container creates a warm and festive housewarming gift. This unique gift celebrates buyers' move, offers comfort and convenience, and helps them settle into their new space with joy and excitement.
41. Customized Address Stamp
Simplify your clients' lives with a customized address stamp. This practical gift lets homeowners easily add their addresses to envelopes, packages, and correspondence. A customized address stamp with their name and address adds a personal touch to mailings and helps your clients settle into their new home with style and convenience.
42. Exterior House Painting Service
Enhance the curb appeal of your client's new home with an exterior house painting service. A fresh coat of paint can transform the property's look, adding value and beauty to the exterior. By gifting your clients with a professional painting service, you help them personalize and refresh their home, making them truly their own.
43. Fire Extinguisher and First Aid Kit
Safety should be a top priority for new homeowners. Gift your clients a fire extinguisher and a first aid kit to prepare them for emergencies. These essential safety items can protect the property and its occupants, giving your clients peace of mind and readiness in unforeseen incidents.
44. Customized Photo Book
Celebrate your clients' new home and journey with a customized photo book. Compile photos of the property, moving process, and memorable moments to create a unique keepsake. A customized photo book preserves memories and milestones, allowing clients to cherish and share their homeownership experience with family and friends.
45. Sustainable Home Products Bundle
Encourage eco-friendly living by gifting your clients with a sustainable home products bundle. This collection can include reusable items, energy-efficient products, and environmentally friendly alternatives for everyday use. By promoting sustainability, you help your clients reduce
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How to Personalize Closing Gifts for Maximum Impact
Personalizing a closing gift can make a lasting impression on your clients, setting you apart from other real estate agents. A thoughtful, tailored gift shows that you’ve taken the time to understand your client’s preferences, and it can help build a lasting, positive relationship. Here’s how to personalize closing gifts for maximum impact:
1. Consider Their Interests and Lifestyle
When selecting a closing gift, consider your client’s interests. Do they enjoy cooking? A personalized cutting board or engraved kitchen utensils could be a meaningful gift. If they love gardening, custom planters or a personalized gardening kit would speak to their hobby. Understanding what your client values and enjoys helps you choose a gift they will genuinely appreciate and use.
2. Relate the Gift to Their New Home
Since closing gifts often commemorate purchasing a new home, choosing a gift related to their new space is a thoughtful gesture. Personalized home décor items, like a custom family name sign or engraved address plaque, add a personal touch that enhances their new environment. You could also give custom doormats or personalized functional and symbolic keychains.
3. Use Customization to Add a Special Touch
Personalizing a gift doesn’t always mean making it about your client’s interests—it can also involve tailoring it to reflect your relationship with them. Adding their name, the date they closed on the house, or a special message can transform a simple gift into a meaningful keepsake. Customization can be applied to many items, from mugs and blankets to artwork and wine glasses.
4. Think About Practicality
Personalized gifts should also be practical. Gifts like customized phone chargers, engraved tools for home maintenance, or a branded tote bag can be useful and meaningful, reminding your clients of you every time they use the gift.
Incorporating personalization into your closing gifts adds a thoughtful, unique touch that helps clients feel valued and appreciated, fostering long-term business relationships.
Gifts To Avoid
It's essential to choose closing gifts wisely. One crucial tip is to avoid branded items.
Beyond Brand Recognition
While it might seem like a good idea to brand your closing gifts and keep your name in the minds of your clients, it may not be the best approach. Buyers appreciate thoughtful and personalized gifts that show your care for their needs and preferences.
Strengthening Client Relationships
By avoiding branded closing gifts, you can ensure your gift is well-received and appreciated. It also helps maintain a positive relationship with your clients without being too promotional.
Standing Out as a Thoughtful Agent
Choosing a closing gift not branded with your company’s logo or your face can help you stand out as a thoughtful and caring real estate agent. The goal of a closing gift is to make a lasting impression and show appreciation for your client's business. So, opt for gifts that are meaningful and personalized without the need for excessive branding.
What If My Client Already Owns the Item I Want to Gift to Them?
Realizing that your client already owns the gift you intended to give them can be disappointing. This situation is common, and preparing for it can save you from an awkward moment.
Offering Alternative Options
One way to approach this situation is by readily offering alternative gift options. You can list a few gift ideas you believe your client would appreciate and enjoy, all within the same price range. If your client mentions owning the intended gift, you can seamlessly transition to another option without missing a beat.
Demonstrating Thoughtfulness
Having multiple gift options shows your client that you've put thought and effort into choosing a gift specifically for them. It also allows you to adapt quickly and ensures that your gift remains thoughtful and tailored to your client's preferences.
Gathering Client Insights
Consider asking subtle questions during interactions with your client that could help you better understand their tastes and preferences. This information will be invaluable when selecting gifts in the future and can help you avoid giving a gift your client already owns.
Focus on Appreciation
Don't worry too much about the situation. You intended to show appreciation and gratitude; your client will likely appreciate the gesture regardless of the specific gift. Just be prepared with a few gift options, and you'll be sure to impress your clients with your thoughtfulness and attention to detail.
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Build A Meaningful Employee Recognition Program With Ease with Giftpack's Client Gifting Service
Imagine simplifying the corporate gifting process while maximizing the impact of each gift. Giftpack’s driving force is to help you do just that. With an AI algorithm that customizes each scenario swag box, we create unique options for you to select from. Our platform supports global delivery and is extremely user-friendly. You can choose from a vast catalog of over 3.5 million products sourced worldwide, with the range continually expanding.
By considering an individual's basic demographics, preferences, social media activity, and digital footprint, we tailor the gift selection process, whether the recipient is an employee, a customer, a VIP client, a friend, or a family member. Our wide selection of locally and globally sourced gifts ensures personalized gifting is accessible and achievable on a large scale, creating meaningful connections across the globe.
Try Giftpack's client gifting service for free today.
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