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Top 5 Corporate Gifting Trends in 2022 That You Should Be Aware Of
Top 5 Corporate Gifting Trends in 2022 That You Should Be Aware Of
Check out the latest corporate gifting trends of 2022 and get ahead of the gift-giving game!
Top 5 Corporate Gifting Trends in 2022 That You Should Be Aware Of
Giftpack
Sep 12th 2022 6 min read

Are you familiar with corporate gifting or are you a total newbie and that’s why you Googled and hope this article will give you more information or ideas? No matter if you have ever been responsible for arranging gifts for your team or business partners, we can all agree that it’s a massive project, much more than you would expect.

In 2022, spend your valuable time more wisely but not so much time on boring tasks or zoom meetings that could have been an email. Instead, try more innovative, efficient and effective ways to do things, shall we? In terms of corporate gifting, we always keep an close eye on the latest trend and here is our insight of gift-giving for you to try or at least consider this year.

Personalization

We always emphasize the importance of personalization of each gift for each unique giftee because it’s what make gifts so special and heartfelt but it’s always challenging for individuals or enterprises when they need to send so many gifts to people whom they have business relationships with all at once. And that’s when they need help from the latest technology to sort that out.

Fortunately, many corporations have been on the same page with us since last year. We have been forced to stay at home due to COVID-19 and it’s very easy to feel out of the touch of the world from time to time even if we quarantine with our family, partner, or housemates. Therefore, a personalized gift at their doors is surprisingly an effective way to cheer your teammates and boost the employee morale.

( Also read “Ways to Boost Employee Engagement during COVID-19” if you are interested)


Giving Back

As many suffer from the economic crash because of the lockdown worldwide, many people who are still fortunate to keep their jobs or financial stabilities are inspired to help others in need and that’s why a donation to charities is a thoughtful gift for people who want to give back. It is also an ideal gift for people who are not into physical gifts as it doesn’t take up any space and produces zero waste.

Choose the charities with the causes that are close to your gift receivers’ hearts here.


Digitized Gifting Process

Still using google sheets to keep track of all corporate gifts? Not only is it hard to manage but also painfully time-consuming to input all the details by hand. In 2022, it’s time to upgrade your corporate gifting process and digitalize it. There are quite a few corporate gifting platforms out there and we wrote a comparison article about it for your information. Some use AI technology to choose the gifts base on each one’s preference and hobbies, some created a customized gift catalog for your company, and some order everything from Amazon for you and also arrange the logistic.

It may take some time to do the research and trials but you will immediately be satisfied with your choice if you can find the suitable platform for your company as it saves so much time and manpower for in holiday seasons. Not to mention how easy it is to control the budget and arrange the delivery when you can customize the gifting process on those digital platforms.

Bonus points: your employees and clients will be impressed by how efficient and neat the gifting process is when they receive the gift. It’s a win-win situation.


Gift Automation

Like we mentioned earlier, there are gifting platforms like Giftpack which expertise is AI gifting — Imagine there is an all-in-one platform which keeps record your gift receivers’ preferences, hobbies, favorite colors, mailing addresses. Let’s say a festival is coming and you need to send more than 100 gifts, all you need to do is set the budget and the built-in AI gifting assistants will pick out all the gifts that are tailored for your giftees and also arrange the delivery. The platform also allows you to track the status of all gifts so it will give you a piece of mind during holiday seasons. Too good to be true? It actually exists and that Giftpack AI’s expertise.

Giftpack AI provides the smartest gifting solutions that fits your company’s needs. The gift catalog has more than 3.2 million items and our AI system tailored 3–5 gift options for the recipients based on the keywords that you input or their internet footprints. When the customized gift list is ready, an email will be sent to the gift receiver and they will claim their own gift in the email. When they finish the selection, the gift will be purchased and delivered to their doorstep. Viola! The whole gifting process is seamless and effortless just like that.

It only takes a few clicks to send personalized and heartfelt at our user-friendly platform and if you are curious how accurate is our gift selection is, the free trial is your introduction to the journey. (Read more about the benefits of gift automation here.)


Build A Gifting Platform for Your Products

If you are confident with your own products and believe that they are perfect gifts themselves then why not make them even more accessible for your customers for all occasions. There are corporations which also have corporate clients that have started building their own gifting platforms recently. Please don’t confuse that with the e-commerce platforms that you see on many brands’ official websites. It’s actually a gift automation system for your loyal customers which means they can send corporate gifts (your products) at scale automatically for holidays, birthdays, anniversaries, or whenever they desire.

It is a complete new product of Giftpack AI, since we started reaching out to year-long-history corporates last year, we found out that some of them are still using spreadsheets to take orders even though there are unimaginably large number of orders each year (mind blown!) and that’s how we were inspired to create a brand new solution for such companies. Sometimes, when your products are too popular and reputable, an online shop may not be necessarily a priority but a customized gifting system for it is.

With your own gifting platform we create for you, your long-term corporate or individual customers can set budget, upload gift recipients’ contacts, track gift deliveries…etc. just like our Giftpack AI gifting platform but it’s only for you and your customers. Such a gift order system will save a huge amount of time for your brand on the operation side. Of course, you are welcome to customize the features for your brand’s platform so that it will fit like a glove.

This kind of inclusive gifting platform will also create a special bonding between the brand and the VIPs since it’s not available for regular customers. The already loyal VIPs will be more likely to come back for even more orders as it is a pleasant and smart gifting experience for them too.


Gifting has come to a whole new era, and businesses can’t overlook how technology has posed great influence on the new gifting process. Gift smart and effortlessly by choosing the best gifting platform. Right and considerate gifts show your team how much you appreciate them and can further improve your company's employee retention, promote your business quality. Book a call with us and learn more about AI gifting!

Top 5 Corporate Gifting Trends in 2022 That You Should Be Aware Of
Giftpack
Sep 12th 2022 Origin

About Giftpack

Giftpack's AI-powered solution simplifies the corporate gifting process and amplifies the impact of personalized gifts. We're crafting memorable touchpoints by sending personalized gifts selected out of a curated pool of 3 million options with just one click. Our AI technology efficiently analyzes each recipient's social media, cultural background, and digital footprint to customize gift options at scale. We take care of generating, ordering, and shipping gifts worldwide. We're transforming the way people build authentic business relationships by sending smarter gifts faster with gifting CRM.

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